Cut through the overused, overhyped, marketing statements that no prospects will read anymore.
Use past-clients reviews that have been professionally rewritten as your most powerful marketing message.
92% of customers read reviews before making a decision.
88% of customers trust reviews as recommendations.
72% of customers say positive reviews make them trust a business more.
58% of customers interacted with reviews were more likely to convert.
58% more likely to convert.
Imagine you do exactly the same business activity this year,
but you are able to close 58% more clients just by incorporating testimonials into your marketing.
Just what does 58% increase translate into revenue?
$100,000 -> $158,000
$200,000 -> $316,000
$500,000 -> $790,000
$1,000,000 -> $1,580,000
Squeeze that testimonials from your past clients.
The challenge with testimonials is when you ask your clients for a recommendation letter, they are too busy, or they are scared to write a mini essay about their experience, they may not have the words to precisely say what impressed them so they do what's easiest, a sentence or two, and it's full of platitudes. So, your request for a recommendation letter vanishes into the void of procrastination.
Getting real quality testimonials has been a challenge until now. With our Testimonial Success process, we interview your client with customized questions and get genuine feedback. The interview only takes about 15 to 20 minutes and they only need to answer really easy feedback questions. Then we transcribe and write the testimonials for your clients (in the spirit of their voice) that they always approve (or we can't use them). On average, our testimonial success process develops between 5 and 7 genuine testimonials you can strategically use in all your marketing campaigns.
Our professional testimonial writers specialize in writing marketing specific copy that is geared to following the Testimonial Elements of Marketing.
1. Get attention with the main testimonial headline.
2. Engage the reader and build trust
3. Educate the reader
4. The solution